Quote market prices comparison

Price comparisons can be conducted using any of the following modalities:

• Automatic web (raw): Automatic extraction of information as it appears on competitors’ websites.

• Automatic web (standardized): Automatic extraction from competitors’ websites, with product and brand name standardization.

• Manual web: Manual capture of information from competitors’ websites. The information is unstructured but includes product and brand name standardization.

• Self-service: In-store data collection by capturing prices directly from shelves, with product and brand name standardization.

• Counter: In-store data collection where it is necessary to ask a store clerk, with product and brand name standardization.

• Sales representative: Quote requested from a competitor’s sales representative, with product and brand name standardization.

Use the following simulator to quote your next market price shopping study:

Note: A 19% VAT is applied to services provided and billed in Colombia, except for the Automatic Web (raw and standardized) modalities, as they are considered cloud computing services.